CPS Homes

How Gemma amplifies your properties on social media | Meet our Creative Team

You might be surprised just how many people lay eyes on your home when we market it for sale. In today's digital age, social media is no longer just a platform to connect with friends...it’s a powerful tool in the world of property sales, and we know how to use it to your full advantage.

With an expert eye for visual presentation and a deep understanding of how digital platforms work, Gemma tailors a campaign that strategically boosts the visibility of your home to serious buyers - fast!


Social Media That Sells

In a fast-paced market, first impressions matter. Gemma knows that the majority of buyers start their journey online, so she ensures your property doesn’t just blend in, it stands out.

Social media allows your property to appear exactly where people are already spending their time. With beautifully crafted content and targeted promotion, Gemma puts your home in front of the right audience at the right moment.

We also include paid promotion as part of our standard service (no hidden fees or no last-minute upsells).

Each ad is expertly targeted using:

  • Location filters to reach people actively searching in your area

  • Interest-based targeting to engage serious buyers, upsizers, downsizers and relocators

  • Demographic insights to hone in on your ideal market

By putting your property in front of thousands more potential buyers on platforms like Instagram and Facebook, Gemma creates the kind of buzz that leads to more viewings, stronger offers and quicker sales.


Professional, scroll-stopping videos

Working closely with Scott, our professional videographer and photographer, Gemma ensures each home is showcased in the most compelling way possible. Together, they produce:

Every video package is bespoke. From lighting and staging to soundtrack and edit pace, our Creative Team make sure each property gets the care and attention it deserves.


Adapting to the latest trends

Whether it’s experimenting with TikTok property tours, using drone footage for stunning aerials, or running interactive "stories to spark engagement" Gemma and our Creative Team are always looking for new ways to showcase your home to the right people. Our channels are growing every day, bringing in fresh audiences and increasing visibility for every home we list.


Ready to Get More Eyes on Your Home?

From area shots to energetic edits and from pets to pacing, we put a lot of thought into how each property is presented, because we know that great visuals don’t just showcase a home. They help someone fall in love with it. Thinking of selling or letting? Our Creative Team would love to help your home stand out, too. 

Get in touch on 02920 454555 or email us: sales@cpshomes.co.uk or lettings@cpshomes.co.uk.

25 July 2025

The information contained within this article was correct at the date of publishing and is not guaranteed to remain correct in the present day.

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